In a keynote speech at Bitcoin 2026 in Las Vegas, Eric Trump asserted that bitcoin's most successful period is currently underway. As the co-founder and chief strategy officer of American Bitcoin, Trump emphasized that the combined effects of institutional investment, corporate treasury adoption, and expanded financial access have culminated in a landmark moment for the asset. Trump stated, "The progress bitcoin has made in the last six months, compared to the preceding three years, is truly groundbreaking.
We are witnessing the most remarkable era I have ever seen." He cited the growing involvement of major banks in offering bitcoin-backed mortgages and custody services as evidence of a significant shift in Wall Street's stance. According to Trump, "Investors are choosing to hold onto bitcoin rather than sell, which is contributing to its increasing value.
The limited supply and rising demand from institutions and governments are structurally altering the market." Bloomberg's senior ETF analyst, Eric Balchunas, who moderated the discussion, highlighted the impact of this trend on the ETF market. He noted that bitcoin ETFs have been among the most successful launches in the history of the instrument, providing everyday investors with access to the asset that was previously reserved for institutions. Trump expressed his confidence in bitcoin's long-term prospects, saying, "I am willing to withstand the volatility. Only time will tell who emerges victorious over the next decade."