While AI-generated content may appear to be a convenient solution for companies, it can ultimately backfire if used to produce large volumes of low-quality, repetitive pages. This approach can lead to a loss of credibility and trust among readers, ultimately defeating the purpose of creating content in the first place. Google's policy on scaled content abuse is clear: creating and publishing numerous web pages primarily to manipulate search rankings, while providing little to no value to users, is a serious issue. Crypto companies should be cautious when using AI to generate content, as it can be seen as an attempt to game the system, rather than providing genuine value to readers.
A more effective approach is to use AI as a support tool within a proper editorial process, where human writers and editors can ensure the content is accurate, informative, and engaging. By doing so, crypto companies can create high-quality content that resonates with their audience and establishes their credibility in the industry.