In a speech at the Bitcoin 2026 conference in Las Vegas, Eric Trump, co-founder and chief strategy officer of American Bitcoin, expressed his belief that bitcoin is currently experiencing its most pivotal moment. He attributed this to the increasing adoption by institutions, corporations, and mainstream finance. Trump stated, "The progress bitcoin has made over the last six months, compared to the preceding three years, is truly revolutionary. We are now in the most exceptional period I have ever witnessed." Trump cited the recent involvement of major banks in offering bitcoin-backed mortgages and custody services as evidence of a significant shift in Wall Street's stance towards the asset.
He noted, "Rather than selling, people are choosing to hold onto bitcoin, which is becoming increasingly popular. The limited supply and growing demand from institutions and governments are structurally altering the market." Eric Balchunas, a senior ETF analyst at Bloomberg, highlighted the impact of this trend on the ETF market, pointing out that bitcoin ETFs have been among the most successful launches in the history of the instrument.
This development has made it possible for everyday investors to access bitcoin in a way that was previously exclusive to institutions. Trump expressed his confidence in the asset's long-term potential, stating, "I am willing to endure the volatility. Only time will tell who will emerge victorious over the next decade."