US Crypto Adoption Sees Resurgence, Bitcoin Remains Dominant: Deutsche Bank

According to a new retail survey conducted by Deutsche Bank, covering 3,400 consumers across the US, UK, and EU, crypto adoption in the US has experienced a notable comeback. The survey found that US participation rebounded to 12% in March, up from a February low of 7%, returning to levels last seen in July 2025. Notably, bitcoin exchange-traded funds (ETFs) saw significant net inflows of approximately $1.3 billion in March, signaling a resurgence in institutional demand. Despite this, consumer sentiment on bitcoin's price outlook remains subdued, with a majority of respondents expecting lower prices by the end of 2026. Bitcoin, however, remains at the center of the crypto market, with roughly 70% of crypto investors holding the asset, and it is also the top choice for future investment. The survey highlights the ongoing competition between crypto and traditional assets, such as gold and the S&P 500, for investor attention, as well as the demographic trends in crypto adoption, which continue to skew towards men and higher-income households.