Major Upgrade to Combat Deepfakes and Bots Launched by Sam Altman's World Project
World, a digital identity project backed by Sam Altman, has introduced its most significant upgrade to World ID, a 'full-stack proof of human' infrastructure designed for consumers, enterprises, and AI agents. The upgrade aims to address growing concerns over bots, deepfakes, and AI agents impersonating humans online. This move comes as part of a broader push into authentication, payments, and internet services, with Altman also being a key figure behind OpenAI, the company responsible for ChatGPT and other large language model AI platforms. The World ID system utilizes custom-built 'Orb' devices to establish proof of humanity, requiring users to visit an Orb in person for face and iris scanning to generate a unique cryptographic code. The images are then deleted, and only anonymized code fragments are distributed across a network to verify the individual's uniqueness without revealing their identity or personal data. Critics have raised concerns about the use of biometric scanning via the Orb. The update features a redesigned architecture focusing on improved privacy, security, and usability, with new features such as account-based identity, multi-key support, and recovery mechanisms. A dedicated World ID app is also being introduced, currently in beta, to allow users to manage their credentials and authenticate across platforms seamlessly. The company is expanding its partnerships with consumer platforms like Tinder, where users can display a 'verified human' badge, and introducing tools like 'Concert Kit' to combat scalper bots. Partnerships with Razer, Mythical Games, and Reddit are also underway, focusing on gaming and online communities. On the enterprise side, World is working with Zoom on 'Deep Face,' a feature to verify meeting participants as real humans, and with Docusign to incorporate proof-of-human checks into digital agreements. Additionally, World is rolling out 'AgentKit' to enable developers to attach human-verified credentials to agents, facilitating sensitive actions and agent-based commerce tied to verified individuals. The company is collaborating with firms like Okta, Vercel, and Browserbase on these capabilities, aiming to establish a trust layer for automated workflows without requiring personal data. According to Sam Altman, co-founder of World, 'World ID is on the path to becoming a real human network for the internet.'