Major Upgrade Launched by Sam Altman's World Project to Combat Deepfakes and Bots
The digital identity project, World, backed by Sam Altman, has announced its most significant upgrade to World ID, aiming to establish a 'full-stack proof of human' infrastructure for consumers, enterprises, and AI agents. This overhaul comes at a time when the tech industry is increasingly concerned about bots, deepfakes, and AI agents impersonating humans online. Altman is also known for his involvement in OpenAI, the company behind ChatGPT and other large language model AI tools. World's system utilizes custom-built 'Orb' devices to create proof-of-humanity by scanning users' faces and irises to generate unique cryptographic codes. These codes are anonymized and distributed across a network to confirm the user's uniqueness without revealing their identity. Critics have raised concerns about the use of biometric scanning via the Orb devices. The update focuses on improving privacy, security, and usability with new features such as account-based identity, multi-key support, and recovery mechanisms. A dedicated World ID app is also being introduced to allow users to manage their credentials and authenticate across platforms seamlessly. World is expanding its partnerships with consumer platforms like Tinder, where users can display a 'verified human' badge, and introducing tools like 'Concert Kit' to combat scalper bots. The company is also working with Zoom on a 'Deep Face' feature to verify meeting participants and with Docusign to incorporate proof-of-human checks into digital agreements. Furthermore, World is rolling out 'AgentKit' to enable developers to attach human-verified credentials to agents, facilitating sensitive actions and agent-based commerce. The goal is to establish a trust layer for automated workflows without requiring personal data, with collaborations including Okta, Vercel, and Browserbase. According to Sam Altman, co-founder of World, 'World ID is on the way to being a real human network for the internet.'