US Crypto Adoption Sees Resurgence, Bitcoin Remains Dominant: Deutsche Bank

A recent report by Deutsche Bank reveals that cryptocurrency adoption in the US has experienced a notable resurgence, with participation rates recovering to 12% in March. This uptick follows a decline to 7% in February, marking a return to levels last seen in July 2025. The survey, which polled 3,400 consumers across the US, UK, and EU, suggests that adoption rates have not exceeded 14% since the survey's inception in 2023. Furthermore, bitcoin exchange-traded funds (ETFs) saw a significant influx of $1.3 billion in net inflows during March, indicating renewed institutional interest after a sluggish start to the year. Analysts Marion Laboure and Camilla Siazon noted that US crypto adoption rates have recovered after steadily declining since July 2025. The stabilization of crypto prices, particularly bitcoin, has been driven by renewed institutional demand and geopolitical factors. Bitcoin's price increased by approximately 9% in March, nearing the $70,000 mark after earlier declines, although it remains over 20% lower year-to-date and well below its peak of over $120,000 in late 2025. More recently, prices have surged into the mid-$70,000s, briefly exceeding $77,000 amid easing geopolitical tensions and improving risk sentiment. The recovery, however, has been uneven, with prices repeatedly testing resistance around the mid-$70,000 range. Analysts consider this level a crucial threshold for further upside, while macro pressures, including higher interest rates and energy-driven inflation, continue to impact crypto and broader risk assets. In other regions, trends were more subdued, with UK adoption dipping slightly to 9% and Europe remaining steady at 7%. Despite the rebound in participation, consumer sentiment on bitcoin's price outlook remains subdued, with a majority of respondents expecting bitcoin to trade lower than current levels by the end of 2026. In the US, 19% of respondents anticipate prices between $20,000 and $60,000, while 13% expect a drop below $20,000. Only a small minority, around 3% in the US, expect a return to record highs near $120,000. Bitcoin remains at the center of the crypto market, with roughly 70% of crypto investors holding bitcoin, far exceeding ownership of stablecoins. It is also the top choice for future investment, cited by 69% of US respondents. Traditional assets, such as gold and the S&P 500, continue to compete for investor attention, although the gap has narrowed in the US. Demographically, crypto adoption remains skewed toward men and higher-income households, with gradual gains among women and lower-income investors. Younger consumers, particularly in the UK, have shown the fastest growth in participation.