US Crypto Adoption Sees a Resurgence, with Bitcoin Maintaining its Dominant Position

According to a new survey conducted by Deutsche Bank, which polled 3,400 consumers across the US, UK, and EU, crypto adoption in the US has experienced a notable revival. The survey found that US participation rebounded to 12% in March, up from 7% in February, thereby returning to levels last seen in July 2025. This resurgence is attributed to renewed institutional demand, as evidenced by the $1.3 billion in net inflows into bitcoin exchange-traded funds (ETFs) in March. Analysts Marion Laboure and Camilla Siazon noted in their report that US crypto adoption rates recovered in March after steadily declining since July 2025. Despite the recovery, consumer sentiment on bitcoin's price outlook remains subdued, with a majority of respondents expecting prices to trade lower than current levels by the end of 2026. Nonetheless, bitcoin remains the most widely held and preferred cryptocurrency, with roughly 70% of crypto investors across regions holding it, and 69% of US respondents citing it as their top choice for future investment.