The Aave community has voted in favor of the 'Aave Will Win' proposal, a framework that redirects all revenue from Aave-branded products back to the DAO, consolidating economic rights under the AAVE token. This shift makes the DAO responsible for funding Aave Labs' activities, with a $25 million stablecoin grant and 5,000 AAVE token allocation approved.

The proposal resolves a dispute over protocol revenue control, which began when swap fees were redirected away from the community treasury. The Aave DAO, a governance system managing the Aave lending protocol, allows token holders to vote on decisions such as upgrades, fees, and treasury use. The 'Aave Will Win' proposal decisively favors token holders, with protocol revenue supplemented by application-layer revenue from Aave Pro, Aave App, Horizon, and Aave Kit. The proposal targets mainstream users with a 'fintech-like experience' and generates fees for the treasury.

Service providers must build exclusively for Aave, with measurable goals and governance process improvements planned. Aave V4's reinvestment feature turns idle float capital into yield-generating positions, creating an additional revenue stream. New 'Spokes' expand collateral options, addressing the demand side of DeFi liquidity.

The team plans to invest in agentic AI infrastructure for developers building on Aave. With roughly $25 billion in total value locked, Aave aims to scale from $40 billion to $1 trillion, positioning itself as a financial network for fintech, banks, and asset managers.