Launching Fan-Token Strategies in the U.S.: A Guide for Sports Teams
For years, U.S. sports teams have been hesitant to launch fan-token programs due to a lack of regulatory clarity. However, with the recent joint guidance from the SEC and CFTC, the landscape has changed. The guidance formally classifies fan tokens as digital collectibles and digital tools, providing a clear framework for teams to launch these programs. As digital collectibles, fan tokens represen…